Arias Pistons 12.5:1 Compression 82mm Bore Honda B-series on 2040-parts.com

Ford reportedly to shut down Mercury

The Mercury brand, rumored to be on the verge of death several times over the past decade, would be shut down under a plan being prepared for Ford Motor Co.'s board of directors, Bloomberg News reported on Thursday. Citing two executives who have knowledge of the plan but asked not to be identified, the news service said the plan would be submitted to Ford's board in July. How quickly Mercury would be shut down depends how quickly the automaker can convince Lincoln Mercury dealers to close or merge with a Ford-brand dealership, the report said.

Toyota will push safety in ad blitz

Its image still bruised by driver complaints about unintended acceleration, Toyota Division has decided to revamp its marketing message and shift the focus to safety in a big way, top executives said last week. Toyota Motor Sales U.S.A.'s sales fell 34 percent in August and are down 1 percent for the year--it's the only major manufacturer with a decline for 2010. Executives admit consumers have doubts about the safety and quality of Toyota vehicles, so they are planning an advertising blitz to counter that perception.

Watch a Triumph Spitfire engine assemble itself

Chris Herridge bought an engine for a Triumph Spitfire on eBay. He then proceeded to take 3,000 photos as he disassembled and rebuilt it, possibly destroying his camera but gaining a shiny new SU-equipped Triumph engine by the time he was done -- eleven months later. We get the video above despite having taken no part in the labors.